We only design based on brand strategy, a process based on research, evidence and experience and not gut feelings, trends for trends sake or just to make something look pretty.
The end user is at the beginning of everything we do.
We make designs that resonate with your audience and elicit them to act (buy, join, follow, recommend). The only way to do this effectively is to ask questions about them, interview them, and ask them strategic questions that allow us to connect to them on a deep emotional level.
Why are feelings so important?
95% of our purchasing decisions happen in our subconscious. Even after we have done our research, read reviews and asked people what they think, it is how we feel about a company, product, service that has us finally purchase or use it. It is our job to understand how you want your audience to feel and relate to your company, product, and service and align all elements of your business to deliver this experience, time and time again. With this consistency comes loyalty and repeat business as well as referrals.
Our five phase process.
This is where we understand where you are and how branding and graphic design can assist you reaching your goals.
NAMING + VISUAL IDENTITY
Based on the brand strategy, we create your logo, colours, language, typography, image style and more that will visually represent you.
Based on the rules and systems established in the visual identity, we start to build the specific material you need, business cards, websites, trade show booths and so on.
Phase four is promoting and marketing to your audience whether using digital media or more traditional methods.
Like a truck engine, brands need to be maintained to keep them relevant.
Want to know more? Let us meet and we can discuss your needs and see if our services are a good fit.
Twelve reasons you may need to rebrand.
You’re embarrassed to hand out your marketing materials.
You’re failing to differentiate yourself from the competition.
You’re struggling to raise your prices due to your image.
You’re trying to connect with a new audience.
You’re not attracting top talent due to your image.
Your brand has become overly complicated or spread thin.
Your company name no longer reflects your vision.
Your business model or strategy has changed.
You’re undergoing a merger or acquisition.
You need to disassociate your brand from a negative image.
Not seeing the profits or financial rewards you desire?
Brand and marketing materials been left behind?
Thrive was started to bring the knowledge and experience of a Vancouver agency to make a difference for the North and beyond. We are located in Prince George, strategically positioned to serve the North, East, and West.
If you would like to hire our services or discuss in detail the difference we can make for your business, please drop us a line.
1299 3rd Ave, Prince George, BC
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