What is brand?
Your brand is your clients’ and employees’ experience of your business, product, or service. We help you create what you want to be known for and align all your materials to consistently deliver that same experience, time and time again.
Brand recognition will have your clients become educated about what makes you different and why they want to choose you first. Below is an example.
You see a gorgeous guy at a party. You go up to him and say, “I’m fantastic in bed.”
THAT’S DIRECT MARKETING.
You’re at a party with a group of friends and see a gorgeous girl. One of your friends goes up to her and, pointing at you says, “He’s fantastic in bed.”
You’re at a party and see a gorgeous girl. She walks up to you and says, “I hear you’re fantastic in bed.”
NOW THAT’S ONE SUCCESSFUL BRAND REPUTATION.
When people recognize you, your company, or your reputation, there is a sense of familiarity and with that comes trust.
Trust leads to loyalty. Brand loyalty.
Brand loyalty leads to sales, repeat business, referrals, positive word of mouth, and a stronger relationship with your customers and employees.
When something is not consistent, our brain sends signals that there is something wrong or out of place; there is something not to be trusted about the situation.
You may have the best brand, product or service but if your target audience doesn’t know about you then you have a problem. We use digital media, traditional marketing, and creative methods which results in top-of-mind status within your market.
Own top-of-mind status with your clients.
Find out more about our pedigree and why Thrive may be the right fit for your business.
Twelve reasons you may need to rebrand.
Inconsistency is one reason a company may need to rebrand.
Which one of these twelve reasons resonates with your company?
Your brand has become overly complicated or spread too thin.
Business took a hit? Want to fast-track your recovery?
You’re embarrassed to hand out your marketing materials.
You’re trying to connect with a new audience.
You’re not attracting top talent due to your image.
You need to disassociate your brand from a negative image.
You’re failing to differentiate yourself from the competition.
Your company name no longer reflects your vision.
Not seeing the profits or financial rewards you desire?
You’re undergoing a merger or acquisition.
Your business model or strategy has changed.
Brand and marketing materials been left behind?
We are methodical and structured in our planning and execution, yet creative and expressive in our concepts and creativity.
Only certified branding company in Northern B.C.
Certified by the Graphic Designers of Canada. Would you use an electrician or contractor for your business who is not certified and vetted for quality?
Don’t Wear White in a Blizzard: Get Noticed. Brand your Small Business to Stand Out, is the book written by Matt to help new and small businesses succeed.
Visit our blog to delve deeper into the world of branding, graphic design, and marketing.
We are passionate about sharing knowledge about brand strategy as well as the graphic design and marketing world.
Thrive was started to bring the knowledge and experience of a Vancouver agency to make a difference for the North and beyond. We are located in Prince George, strategically positioned to serve both the North and South.
If you would like to hire our services or discuss in detail the difference we can make for your business, please drop us a line.
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