Customer service isn’t all about smiling and being nice. It’s more than that. It’s about going that extra step. Put simply, it’s about being genuine and thoughtful. When I was on the bus one morning, I witnessed the bus driver waiting for an older man to sit down...
As humans, we need consistency; we crave it, our lives would spin out of control without it. Just for a second, imagine going to work, and unlike yesterday, all your files on your computer are not there. You would probably freeze, panic, freak out a little more, and...
There are often misconceptions about home businesses and their long-term viability. A company, no matter the size, location, or time in operation, is still a business and should be treated as such; this is crucial when considering your brand image. Some consumers look...
Consistency is a good thing; it helps build brand loyalty, and we become comfortable with things a certain way. Most people don’t like change and when it occurs we often relate to it as a disturbance or even as a threat to our usual way of life. There are four types...
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