Focus on Gaudi

Focus on Gaudi

“We have given this academic title either to a fool or a genius.” These words do not sound like the words that would be said of someone who created many architectural masterpieces. However, they were the words spoken of Antoni Gaudi at his graduation from the...
E-Mail introductions

E-Mail introductions

If you are looking to expand your business or you are just starting out, a great way to reach out to potential clients is to send out an email introduction. An email introduction lets your target audience know a little more about you and the products or services you...
How to create a great About Us page

How to create a great About Us page

With all the social media resources out there, especially LinkedIn and Facebook, do you find yourself looking up someone’s profile before connecting with them in “real life”?   People going on a first date do, and the word on the street is that many hiring managers,...
Weegee the great

Weegee the great

Tenacity is often one of the keys to success, and this is no different when we look at the life and craft of Arthur Usher Fellig. If you are not immediately familiar with who he was, you may know him better by his nickname “Weegee”.   Weegee, as he was referred...
Consistency within your brand

Consistency within your brand

It can be an incredibly difficult task, and yet one that is extremely important: consistency within your brand.   When it comes to landing clients or gaining customers, trust plays a very important part. Most people do not want to invest their hard-earned money on...